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How to create a secure crisis website

When a crisis hits, you need to move fast. But how do you ensure that the right information reaches the right people at the right time, without technology getting in the way? A well-prepared crisis website can be crucial. Check out our three tips to succeed with your crisis website.

11 March 2025

Sitevision

1. Focus on clarity and speed

In a crisis, the need for fast and clear communication is more important than ever. People want to know quickly what has happened, how they are affected and what to do. A crisis website should therefore be easy to update, easy to navigate and capable of handling large traffic peaks.

2. Separate from the regular website

A common misconception is that the regular website is sufficient for crisis communication. But in the event of a serious incident, it can quickly become overloaded - just when it is needed most. Having a separate crisis website ensures that information is always available, no matter how many people try to access it at the same time.

3. Build on a proven solution

Building a crisis website from scratch during an ongoing crisis is not a dream scenario. You need to have a ready-made and tested solution that can be activated immediately. Simplicity is key - the crisis website should be quick to update, even for non-technical people.

How prepared are you?

No one can predict the next crisis, but you can be ready. Does your organization have a plan for how you will communicate when it really matters? Having a well thought-out crisis website in place can give you peace of mind both internally and externally - and ensure that the right information gets out when it's needed most.