One of the most effective tools there are for reaching your audience with the information on your website is one or more A/B tests. This function is now available in SiteVision.
With A/B testing, you create two different alternatives for a button or headline for example. The test is carried out on a sample of visitors enabling you to rapidly get statistical evidence for the option that works best and based on this, make improvements and changes.
The A/B testing function is based on analysing your results in Google Analytics. You set different views as the different options, for which you can make a variety of settings.